1. The Best Logo Design in St. Charles, IL

    Your company logo is the single most important element when it comes to your brand. This is the first thing people often see, it the thing they will see the most and it is, for better or worse, what will speak volumes about the type of company you are. The best logo design for your company will incorporate and reflect the spirit of your brand and can be achieved when you work with an experienced l…Read More

  2. The Best Website Design Practices for 2017

    Relevant websites mean more than fantastic photos, easy navigation and a simple call to action. Yes, those things are very important, but they certainly will not give you the return on your investment all by themselves. Why not? First of all, the underlying architecture of the internet has changed in the last few years due to the explosion of mobile usage which required algorithm changes designe…Read More

  3. Marketing Strategies For Saint Charles IL Companies

    Marketing strategy is so important yet so few Chicago and Saint Charles companies really utilize its full power. As a business owner in Saint Charles, IL its import ant to get back to the basics in your marketing. We are going to give you the best practices for a solid marketing strategy. Start with your vision statement – Not something you throw on the wall but something that inspires you and k…Read More

  4. How to Start Writing a Book

    I thought once I had published my book on marketing that small business owners would be flocking to me dying to know more about all the best marketing advice I offer in the book on marketing plans and strategic marketing. Or perhaps, I thought, they would want to know about all the great tactical stuff I included or maybe, just maybe, they’d want to find out what I didn’t put in the book! I co…Read More

  5. Pull Ahead of Your Competition

    Spring is the perfect time to accelerate! Why? Because people love when spring arrives! There's a collective expectation of warmer days ahead that breeds a certain level of energy, and that spurs activity. It's naturally easier to be productive because we have just a little bit more hope with summer around the corner. But wait, what if you're not working on the right priorities? What if you're sp…Read More

  6. What’s the difference between a marketer and a marketing strategist?

    Sometimes the future looks a little foggy and because we don't know what lies ahead we focus simply on what we can see. This reactive approach to business is what happens with the majority of business owners, and unfortunately this how most marketing professionals operate as well. What most marketers mean when they refer to "strategy" is how they will match your brochure to your website or that…Read More

  7. The Power of 30 Minutes – the Ultimate Accountability

    “I’ll be there in 30 minutes!” the voice on the other end of the phone says, “OK, great” I hear myself saying with a feeling of panic rising in me as I look around my house complete with dust, crumbs, and piles . . . everywhere! No sooner do I hang up then I’m rushing around like a madwoman dusting, scrubbing and putting things in their rightful place. At the very last minute I hurl my…Read More

  8. Oh, What Tangled Websites We See!

    Walking blindly into a spider web is just about as pleasant as getting blind-sided by a poorly constructed website; one will give you the heebie jeebies, the other will cost you money and both will leave you feeling icky. Spider webs are intricate, delicate, strong and vulnerable all at the same time. Websites are similar to the sticky filament in terms of both complexity of structure and …Read More

  9. Building a Customer Base through Creative Options

    You offer services or products through your business and are wondering how to build your regular customer base. You’ve tried the regular advertisements, online marketing and the like, but you’re not seeing the returns you were hoping for. There’s no need to close up shop after a few failed marketing campaigns. There are plenty of ways to creatively market your company by thinking outside the…Read More

  10. Increase Visibility through Creative Marketing Strategies

    Coming up with creative marketing solutions for your company to expand your client base may be out of your wheelhouse, but it isn’t out of reach. for St. Charles based marketing company Vision Force Marketing who offers marketing consulting that includes ways to increase visibility and your customer base. Here are some suggestions: Get reviews. Ask your customer base to review you. Send out surv…Read More